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About the Journal
International Journal of Business, Marketing, Economics & Leadership (IJBMEL) is a peer-reviewed international journal published by STIE Kasih Bangsa Institute of Research and Community Services/Lembaga Penelitian dan Pengabdian kepada Masyarakat. The journal encompasses a diverse array of topics pertinent to the global business environment, ranging from innovative marketing strategies to economic policy and human resource management. Through its articles, the journal seeks to enhance the understanding of various critical aspects of the contemporary business landscape. Contributions from researchers, practitioners, and academics worldwide render this journal a valuable repository for new insights, innovative concepts, and contemporary perspectives in the realms of business, marketing, economics, and leadership. This publication is issued quarterly in (February, May, August and November).
Current Issue
International Journal of Business, Marketing, Economics & Leadership (IJBMEL) is a peer-reviewed international journal published by STIE Kasih Bangsa Institute of Research and Community Services/Lembaga Penelitian dan Pengabdian kepada Masyarakat. The journal encompasses a diverse array of topics pertinent to the global business environment, ranging from innovative marketing strategies to economic policy and human resource management. Through its articles, the journal seeks to enhance the understanding of various critical aspects of the contemporary business landscape. Contributions from researchers, practitioners, and academics worldwide render this journal a valuable repository for new insights, innovative concepts, and contemporary perspectives in the realms of business, marketing, economics, and leadership. This publication is issued quarterly in February, May, August and November.
Articles
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Strategic Communication and Investor Persuasion in Syndicated Capital Raising: A Qualitative Literature Review
DOI :
https://doi.org/10.70142/ijbmel.v2i4.386
- PDF Views: 21 times | Download : 14 times
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The Role of Brand Trust in Mediating the Influence of Product Quality on Repurchase Intention at Imadji coffee in Denpasar City
DOI :
https://doi.org/10.70142/ijbmel.v2i4.379
- PDF Views: 21 times | Download : 20 times
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The Influence of Price, Product Quality, Service Quality, and Location on Purchase Decisions at Hisana Fried Chicken Surabaya Branch
DOI :
https://doi.org/10.70142/ijbmel.v2i4.380
- pdf Views: 16 times | Download : 13 times
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The Influence of Price, Promotion, and Trust on Scarlett Skincare Product Purchase Decisions on Shopee E-Commerce
DOI :
https://doi.org/10.70142/ijbmel.v2i4.381
- pdf Views: 23 times | Download : 12 times












